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A photo of an excited audience at a concert, waving hands
Foto: Visit Stockholm

Welcome to Swiftholm

Ingress :

See what's up during the week of Swift!

Swifties! It’s been real. Have a great summer, and we hope to see you again soon.

In the spring and summer of 2024, Taylor Swift and her supporting act Paramore embark on the European leg of the Taylor Swift | The Eras Tour, visiting 18 cities along the way. On May 17, 18, and 19, the tour visits Stockholm for three sold-out concerts at Friends Arena, and Stockholm is, or should we say Swiftholm is... ready for it!

There's plenty to be enchanted by while you're in Swiftholm, before and after the concert. Have the best day exploring the streets of Old Town with your lover, hit the shops to find a dress or cardigan for your concert outfit, or shake it off under a mirrorball at a nightclub.

Long story short: Here's our guide to Swiftholm!

Music

Taylor Swift | The Eras Tour

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17-19 May
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Friends Arena
Read more about the concertsRead more about the concerts Extern ikon
All Things Live. Taylor Swift, Eras tour flyer.

Important notice: Bag restrictions at public events

The Swedish Police Authority has instituted a complete ban on bringing bags to large events. These include concerts, festivals and sports events. Exceptions are made for persons who need to bring a bag for medical reasons and for children’s nappy bags. Please be mindfull, as there is no way to store any bags or backpacks at Friends Arena. Leave any unnecesary items that you can't fit into your pockets at home or in the hotel room.

Swiftholm highlights

Only here for the day? Here are the must-sees.
One day in Stockholm – 24 hours of fun

One day in Stockholm – 24 hours of fun

Kategorier :Tourist attractions

What's on in Stockholm this season

What's on in Stockholm this season

Kategorier :Activities

Summer clubs

Summer clubs

Kategorier :Bars & Nightlife

12 Stockholm highlights

12 Stockholm highlights

Kategorier :Tourist attractions

Best Instagram spots in Stockholm

Best Instagram spots in Stockholm

Kategorier :Tourist attractions

Getting to Friends Arena

Taylor Swift's three concerts will be at Friends Arena in Solna, 10-15 minutes north of central Stockholm by public transportation. Solna is easily reached by metro, commuter train or tram. Buses are also an option, but might be affected by congestion during large events, so use other modes of transportation if possible. (The commuter train capacity has been increased for the concert weekend.)

More travel info from SLMore travel info from SL Pil ikon

Commuter trainPul ikon

MetroPul ikon

Tram ("Tvärbanan")Pul ikon

BusPul ikon

Hit the shops

Find a cardigan or dress for your concert outfit.
Find a good read: Bookshops in Stockholm

Find a good read: Bookshops in Stockholm

Kategorier :Shopping

Find second-hand and vintage shops in Stockholm

Find second-hand and vintage shops in Stockholm

Kategorier :Shopping

Sustainable shopping

Sustainable shopping

Kategorier :Shopping

Guide to SoFo

Guide to SoFo

Kategorier :Shopping

Find your nightclub outfit in Södermalm's secondhand shops

Find your nightclub outfit in Södermalm's secondhand shops

Kategorier :Shopping

Gender fluid shopping

Gender fluid shopping

Kategorier :Shopping

Stockholm ❤️ nerds

Stockholm ❤️ nerds

Kategorier :Shopping

More events in Swiftholm

Exhibitions, concerts, and more. See what's up during your stay!
Find more eventsFind more events Pil ikon

Top 5 in Swiftholm

Great bars, magical outdoor experiences, and innovative art galleries. Shapers and tastemakers share their 5 best tips on places not to miss in Swiftholm.
Rickard Söderberg: My top 5 inspiring places in Stockholm

Rickard Söderberg: My top 5 inspiring places in Stockholm

Kategorier :Tourist attractions

Sara Berner Bengtsson: My 5 best art tips in Stockholm

Sara Berner Bengtsson: My 5 best art tips in Stockholm

Kategorier :Tourist attractions

Hanna Ardéhn: My 5 Stockholm favorites

Hanna Ardéhn: My 5 Stockholm favorites

Kategorier :Activities

Adam and Albin: Our 5 favorite Stockholm restaurants

Adam and Albin: Our 5 favorite Stockholm restaurants

Kategorier :Restaurants

Gabrielle de Bourg: My 5 nerdy tips in Stockholm

Gabrielle de Bourg: My 5 nerdy tips in Stockholm

Kategorier :Activities

Lakis Psomas: My 5 best coffee experiences in Stockholm

Lakis Psomas: My 5 best coffee experiences in Stockholm

Kategorier :Cafés

Filip Åhman: My 5 favorite places in Hornstull

Filip Åhman: My 5 favorite places in Hornstull

Kategorier :Bars & Nightlife

Andreas Blom: My 5 favorite cultural venues

Andreas Blom: My 5 favorite cultural venues

Kategorier :Activities

Estelle Graf: My 5 favorite art galleries

Estelle Graf: My 5 favorite art galleries

Kategorier :Tourist attractions

Hedda Spendrup: My 5 best beer places

Hedda Spendrup: My 5 best beer places

Kategorier :Bars & Nightlife

A love story in Swiftholm

Find the most romantic places to visit with your significant other!

Getting to know Swiftholm

Discover unique and characteristic districts; find museums and attractions.
19 beautiful parks in Stockholm

19 beautiful parks in Stockholm

Kategorier :Tourist attractions

Attractions in Gamla Stan (Old Town)

Attractions in Gamla Stan (Old Town)

Kategorier :Tourist attractions

Things to see and do on Södermalm

Things to see and do on Södermalm

Kategorier :Tourist attractions

Attractions and museums on Djurgården

Attractions and museums on Djurgården

Kategorier :Tourist attractions

Things to see and do in the city center

Things to see and do in the city center

Kategorier :Tourist attractions

Things to do in Vasastan

Things to do in Vasastan

Kategorier :Tourist attractions

Highlights on Östermalm

Highlights on Östermalm

Kategorier :Tourist attractions

Things to do on Kungsholmen

Things to do on Kungsholmen

Kategorier :Tourist attractions

Find the highlights of Sergelstaden

Find the highlights of Sergelstaden

Kategorier :Tourist attractions

Things to do in Slakthusområdet

Things to do in Slakthusområdet

Kategorier :Bars & Nightlife

Delicious Swiftholm

Get ready for the concert with a lovely meal!
New and trendy restaurants

New and trendy restaurants

Kategorier :Restaurants

Pizza paradise: The best pizza restaurants in Stockholm

Pizza paradise: The best pizza restaurants in Stockholm

Kategorier :Restaurants

Sunny open-air restaurants

Sunny open-air restaurants

Kategorier :Restaurants

The best drinks in Stockholm: creative cocktail bars

The best drinks in Stockholm: creative cocktail bars

Kategorier :Bars & Nightlife

The best ice cream in Stockholm 2025

The best ice cream in Stockholm 2025

Kategorier :Cafés

Fantastic rooftop bars in Stockholm

Fantastic rooftop bars in Stockholm

Kategorier :Bars & Nightlife

Delicious Östermalm

Delicious Östermalm

Kategorier :Restaurants

Restaurants on Södermalm

Restaurants on Södermalm

Kategorier :Restaurants

The best brunch in Stockholm

The best brunch in Stockholm

Kategorier :Restaurants

The best vegan and vegetarian restaurants in Stockholm 2025

The best vegan and vegetarian restaurants in Stockholm 2025

Kategorier :Restaurants

Downtown dinner: Restaurants in Norrmalm

Downtown dinner: Restaurants in Norrmalm

Kategorier :Restaurants

Japanese restaurants in Stockholm

Japanese restaurants in Stockholm

Kategorier :Restaurants

Restaurants in Vasastan

Restaurants in Vasastan

Kategorier :Restaurants

Restaurants on Kungsholmen

Restaurants on Kungsholmen

Kategorier :Restaurants

Sustainable eating in Stockholm

Sustainable eating in Stockholm

Kategorier :Restaurants

Where to find Stockholm's best tapas

Where to find Stockholm's best tapas

Kategorier :Restaurants

Restaurants and Cafés on Djurgården

Restaurants and Cafés on Djurgården

Kategorier :Restaurants

Michelin restaurants in Stockholm

Michelin restaurants in Stockholm

Kategorier :Restaurants

Restaurants in Gamla stan (Old town)

Restaurants in Gamla stan (Old town)

Kategorier :Restaurants

14 great restaurants in the suburbs

14 great restaurants in the suburbs

Kategorier :Restaurants

Good to know

Find the best ways to get around town and practical info about Swiftholm.

9 essential travel tips for Sweden and Stockholm

9 essential travel tips for Sweden and Stockholm

Kategorier :Travel info

Public transportation in Stockholm

Public transportation in Stockholm

Kategorier :Travel info

To and from the airports

To and from the airports

Kategorier :Travel info

9 essential travel tips for Sweden and Stockholm

9 essential travel tips for Sweden and Stockholm

Kategorier :Travel info

Public transportation in Stockholm

Public transportation in Stockholm

Kategorier :Travel info

To and from the airports

To and from the airports

Kategorier :Travel info